Creating a Strategy Please enable JavaScript in your browser to complete this form.The first selection you are going to make what your campaign strategy is: *AwarenessEngagmentSalesOften, sales is a secondary strategy as awareness and/or engagement can increase sales. If it is your primary strategy, then check it.If your choice was awareness then answer this question. If it was another strategy, then skip to that strategy.Brand AwarenessLocal AwarenessIf your choice was engagement, check all that apply.Reach (refers to the total number of different people or households exposed, at least once, to a medium during a given period)Increase Traffic to website or social mediaVideo ViewsDownloads from your websiteOtherIf your choice was sales, check all that apply:Product SalesLead GenerationConversions- turning site visits to customersWrite your goal by rewriting what is below and filling in the blanks *________________________________ (Business) is creating a ___________________(Where) Marketing Plan (What), to increase ________________________________ (Need identified above-Why), by identifying the target audience (Who), creating and managing ads, posts, and pages (How) on a published schedule (When) and using _____________ Analytics to monitor activity. (Measurement). Now print so you have a copy of your strategy. CommentSubmit
